Warning Labels on Liquor — Worth the Effort?

Of course, we should expect significant opposition from the alcohol industry.

This appeared first on the Yahoo website:

Alcohol warning labels haven’t changed in 35 years. Could an update help people cut back on drinking?

Right now, the 1989 labels used in the USA do caution pregnant women about birth defects, and everyone about impaired driving, machinery operation, and unspecified ‘health problems’. But that’s about it. And the science has been updated since that time. Should the labels reflect that?

For instance, research has established a clear link between alcohol consumption, especially the heavier sort, and cancer risk. So do we add that to the warning?

Some experts say don't bother. They're convinced that the labels have little or no impact on an individual’s behavior. Drinkers, they claim, will simply ignore it.

That may not be true. The article goes on cite several studies that suggest that when used properly, labels do help raise awareness and motivate decreased consumption. The writers describe one controlled study where...

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