The Innovation Shopper
Some will be the sort of folks who insist on using the latest and greatest. Others will represent large purchasers, searching for something that might work on patients who haven’t responded to other methods.
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Author: C. Scott McMillin
I Think Maybe I Made a Mistake
The previous director is suddenly… nowhere to be found.
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The Relationship Shopper
It requires a certain personality type – patient, reassuring, unpressuring – to engender trust and establish this sort of relationship in a business context.
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The Price Shopper
A government or insurance buyer needs to make certain that a provider offers a particular service and meets particular standards of performance. They won’t necessarily require you to exceed those standards, or provide extras. They understand that we get what we pay for.
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Success in the Marketplace
Addiction treatment is never just a business. It’s a public trust. Our goal must be to fulfill that trust by providing the very best service we can to the people who need it. That doesn’t mean we can’t do very well from a business perspective.
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